Business

Can I Run Multiple Amazon Seller Accounts?

Scaling your Amazon business or experimenting with new business models often requires the creation of additional seller accounts. However, Amazon’s marketplace policy restricts opening multiple accounts without a valid reason. Simply sticking to a single account limits your potential for growth, and attempting to create multiple ones traditionally carries the risk of being blocked. Fortunately, there is an effective solution for creating multiple Amazon seller accounts that won’t be detected by the marketplace.

Two Main Approaches to Managing Multiple Accounts

The ongoing tension between marketplaces and eCommerce businesses has evolved into a technological battle:

  1. Marketplaces deploy advanced technologies to track and block sellers who violate their policies.
  2. eCommerce companies leverage innovative software to circumvent these restrictions.

Today, sellers have two primary methods to manage multiple accounts safely.

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Proxy Servers

Renting one or more proxy servers allows you to hide your real IP address by using the IP of the proxy server. This method changes the IP address for your new accounts and masks your location.

While proxy technology yielded excellent results a few years ago, Amazon and other leading marketplaces have since adopted more sophisticated tracking methods. Known as browser fingerprinting, these methods collect far more detailed data about users than just their IP addresses and locations, making proxies less effective.

Antidetect Browsers

Using an antidetect tool like Octo Browser is the latest technological solution to avoid detection and blocking. Currently, marketplaces like Amazon have not developed an effective countermeasure against this technology. With an antidetect browser, you can create and manage hundreds of seller accounts, and each will be seen by Amazon as independent.

By using an antidetect browser, you gain complete protection and freedom to experiment with various business models. This means you can scale your business rapidly, as Octo Browser imposes no limits on the number of accounts you can manage, ensuring you’re free to grow without constraints.

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